Brand research that asks the questions you need answered to take your brand to the next level.
With Your Brand Research, we look at the market – considering product, competitors, customers and stakeholders – to gauge your position, identifying areas in your market inundated with ‘me-too’ messaging to discover your brand’s own unique category.
With this research, we then identify brand transformation opportunities to make your brand position clear and unique.
Our team is not just marketing in the sense of research, campaigns and budget management.
We drive outcomes across commercial, sales and product and have delivered for globally-recognised FTSE and Fortune companies.
Research on where your product sits in the marketplace, factoring in market and brand viability
Research on where your brand sits against direct and aspirational competitors. Up to 5, agreed in advance.
Industry surveys & confidential interviews with key clients to capture how your organization is perceived and identify opportunities for improvement (actionable insight)
Industry surveys & confidential interviews with key stakeholders (employees, partners, channel, etc.) to capture how your organization is perceived and identify opportunities for improvement (actionable insight)
“With the right focus, you can change the fortunes of a company with storytelling.”