Our Mission is Your Brand Position

We’re passionate about how your message engages your customer. For tech companies this can be a challenge…

As CMOs who love to drive growth stories, we get excited when we meet niche or complex challenges in brand storytelling or marketing & sales team performance.

Our Values.

We’re an experienced team of scale-up entrepreneurs, FTSE marketing leaders and technology journalists. We all appreciate creativity to engage, delivering with precision and including rather than excluding people in all we do.


We got into marketing and media because we love to create and engage. We are entrepreneurs and marketing leaders who drive our business connecting people, passion and ideas.


We love to get laser focused on the intellectual challenges we get. We feed off interesting work and get excited when something looks harder than usual.


We're committed to not only including all walks of life in our teams and projects, but ensuring everyone can understand a company's value proposition.

A Great Place to Work.
A Brilliant Team Dynamic.
A Great Intellectual Challenge.

We love to work with people who can deliver across disciplines in marketing, sales and technology growth strategy

Here's Our Story

From the humble beginnings of digital media publishing, to media training for CXOs then writing $100m bids for some of the world’s largest brands, Proposo has always been about creating impactful stories.


Dan Ilett establishes Erbut Media to produce special reports and business-tech and sustainability white papers after writing for the Financial Times and the Economist Intelligence Unit. Launches media training service for execs who will appear in mainstream media


Media training service receives many requests for help with media messaging. Launches messaging and brand-advisory services


Erbut Media rebrands as Erbut. Aims messaging programmes at sales for tech companies. Launches Blue Chip and Big Four enterprise-tech bid advisory service covering Europe toengage clients in first five seconds


Erbut becomes consultancy Proposo to include CMO and go-to-market advisory


Moves into Fintech and later Deeptech, AI, Cyber, marketing transformation and product delivery


Proposo gains traction in the venture capital space, securing its own portfolio venture marketing deals and launches its own accelerator, Growth Runway

Team Proposo

Our Stories

David Yates

David is not only an entrepreneur but has a wealth of corporate finance experience in fundraising, IPO, MBO’s and turnaround strategy across Europe, Africa, the USA and Asia. David is CEO of 4 Oceans Capital and has built and exited and numerous technology businesses, most notably a travel tech platform in China more than a decade ago.

Dan Ilett

Dan is an expert in global technology brand marketing and sales. He has advised IBM, Google, LinkedIn, Microsoft, Samsung and Cisco on brand position, go-to-market strategy and sales performance. He has launched businesses in Fintech, Cleantech, SaaS and marketing platforms. Dan is an award-winning tech journalist who wrote for the Financial Times and Economist Group.

Anthony D'Alton

Anthony is an entrepreneurial brand and communications leader for high-growth technology companies, with a specialism in cyber security. He has set up teams in Silicon Valley, co-founded and sold a tech platform and grown two consultancies, selling one to N. America's largest independent group.

Tom Barter

Tom is a strategic customer-centric marketeer with a strong background in sustainable B2B growth, across technology, SaaS and cybersecurity sectors. With both agency and in-house experience, he delivers creative and engaging value-add marketing programs which are fast paced and results driven.

Hannah Miller

Hannah has been in the public relations industry for five years and has worked on well-known beauty, fashion, healthcare and B2B tech brands. Over the past few years, Hannah has found her passion for social media and thrives off creating and growing an online presence for brands. She understands the importance and benefit of social media and how it’s become an essential piece of a businesses marketing strategy in today’s world.

Nicole Dixon

Nicole is a Venture Analyst with a keen interest in analytics and data. She has worked in digital marketing in travel, health and telco, sales, co-ordination and administration. Nicole graduated from De Montfort University with a First-Class BA in International Marketing and Business.

Diana Nye

Diana is a Global tech marketing and sales specialist, experienced in delivering results across Client Services, Sales, Bid Management and Social Media Management. She has worked across investment houses and software firme to scale and from start-up; and has developed thriving sales and marketing teams, multi-point EMEA and US Channel programmes.

Roberta Verbaite

Roberta’s forte is ensuring that a business has the best working processes and culture in place. Roberta achieves this by creating and leading operations and finance functions that respect the delicate balance between the needs and the culture of the business, whilst seeking to install a solid sense of financial responsibility and to maximise profits.